This site use Cookies. Read the policy. OK, I understand!

BRAND

back
PÉRO

Péro creates simple clothing for kids, utilizing indigenous skills and knowledge of ancient textile clothing traditions of the India and world over. Péro means “to wear” in Marwari which is the local language of Rajasthan. Most garments are inspired by the local dressing styles that one comes across in the remotest of areas. Kidswear line by péro is created by keeping these simple everyday styles in mind, in a way that kids find ease, comfort and pleasure in their clothes. At péro we believe in creating textiles in a way that their vocabulary like “booti” i.e. motif “palla” i.e. border and “kann” i.e. selvedge, can be translated into vocabulary of garments, creating unique pieces of clothing; for instance, the especially woven or tie-dyed kanni selvedge of the fabric has been translated into hems of the most garments. In present day context one can refer to this as textiles is that they have been created keeping body contours in mind eg. the sari. Predominantly red and white, the Spring-Summer 2010 line incorporates various traditional techniques, like ikats and natural dyed khadi from Andnra Pradesh, bandhanu from kuthc Gujarat, woven checks and stripes from chanderi and maheshear, Madhya Pradesh. The label pero for men, woman and kids, is created by Aneeth Arora, a textile graduated from National Institute of Design, Ahmedabad and a fashion graduated from National Institute of Fashion Technology .A textile and dress maker who firmly believes that local people and their dressing style are the real trend setter of the time. Therefore her clothes may not essentially follow seasonal fashion but sit alongside with it. The idea is to delight the sense and mind of the wearer and create a line for someone who is fascinated by the dress of the local people around, and seeks pleasure in incorporating their effortless style in ones own attires.